Sorry, we don't support your browser.  Install a modern browser

Feature request: expose Snap Lead Form Submission metrics in Snapchat connector#1681

A

The Snapchat connector is missing native Lead Form Submission metrics. Campaigns optimized for LEAD_FORM_SUBMISSIONS currently read zero in our reports because the connector only exposes pixel/CAPI conversion events (conversion_sign_ups, custom_event_*), not on-platform lead forms.

Example: one of our ad accounts has 15+ ad squads with ad_squad_optimization_goal = LEAD_FORM_SUBMISSIONS and ~$17K spend, all showing 0 attributed conversions in Windsor.

Snap’s Marketing API exposes these stat fields — please add them to the connector:

lead_form_submissions
total_lead_form_submissions
cost_per_lead_form_submission
lead_form_submission_rate
Is this on the roadmap or available in beta? What’s the typical turnaround for a new field on an existing connector?

5 hours ago